image 8 | Seek Social Ltd


UK's No.1 Plant-Based Dog Food

About Omnipet

Omnipet is an emerging dog food brand looking to break into the market. Omni came to Seek Social with minimal digital advertising experience.

Their Goals

Partnering with Seek Social, the Omnipet team wanted to:

– Drive brand awareness and initial sales at a strategic cost per sale.
– To switch efforts towards scaling once sales have risen.



Per month in revenue


Sales on Google
In 5 months


Achieved A CPA
Lower than KPI

The Solution

We implemented a paid digital ads strategy between both Facebook & Google Ads, we focused on generating traffic at the top of the funnel to grow awareness, then retargeting to capture sales. Google Ads strategy included both Search & Shopping campaigns that brought in a massive amount of sales and gave Omni the visibility they needed to grow.